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Inspiring Healthy Living Around the World
Founded in 1970 by school teacher-turned-entrepreneur, Jay Martin, The Juice Plus+ Company has been driven by the same goal since day one: to inspire healthy living around the world.
Over the company’s 40-year history, we have chosen to only sell products that create a real difference in the health and safety of those who purchase them — whether that was fire detectors that saved people’s lives in the ‘70s, purifiers that cleaned people’s air and water in the ‘80s or nutritional products and food-growing systems that enhance people’s health and well-being today.
As the Juice Plus+ company thrives, our Core Values continue to set the tone for our success. We stand on the following principals:
LONGEVITY: Since our founding, we have focused on being good stewards of the long-term well-being of our customers, our representatives, our employees, and our partners.
AUTHENTICITY: It’s in our DNA to say what we do and do what we say in all our relationships.
QUALITY: We strive to deliver premium and sustainable products and services for our customers and our employees.
COMMUNITY: Healthy living takes more than a healthy body; it takes a community of like-minded friends with a common purpose. We call this the Juice Plus+ Family. To do our part for those in need, we “Inspire Healthy Giving Around the World.”
SIMPLICITY: We try to make everything as simple as possible — from maintaining good nutrition to running a strong business.
BEING APPROACHABLE: We openly share our Core Beliefs and welcome feedback on our mission, products, services and our company.
Located in Collierville, Tennessee, a suburb of Memphis, The Juice Plus+ Company has evolved from a small, direct-sales company into a highly profitable, multimillion dollar company operating in more than 20 countries, and now stands at the forefront of the health and wellness industry. Learn more about the Juice Plus+ Virtual Franchise, a unique, customer-centered, person-to-person marketing approach.
The Juice Plus+ Story
The year was 1993. Over the previous decade, a throng of research studies had been published showing just how important fruits and vegetables are to health and longevity. Yet only 19 percent of American adults consumed fruits and veggies at least five times per day. (Today, it’s just 11 percent!).
Realizing the importance of whole food based nutrition, the Juice Plus+ Company developed Juice Plus+ with the highest-quality ingredients. Different than a multivitamin, Juice Plus+ provides concentrated farm fresh nutrition from 33 different fruits, vegetables, berries and grains — helping bridge the gap between what you should eat and what you do eat. Supported by clinical research, Juice Plus+ supplements even a healthy diet with added nutrients from fruits and vegetables you may not get every day.
Now that you know our story, are you ready to create a healthy story of your own? Try Juice Plus+.